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Why Having Good Hosting for Your Website is Important

web hosting graphic

If you want to succeed in online marketing, you need to have a good website. For you, to have a good website, you, the first thing you need is good hosting. A web hosting does precisely as its name, they host your files on the web. This is done through the use of servers. Consider investing in a good web hosting as investment to your business. You wouldn’t want to waste your well-designed website on a slow and unstable web hosting service. There are several reasons to invest in a good web hosting for your business:

Fast Load Time

fancy city lights to represent speed

If your website loads very slow, most visitors would have left by then. Studies have shown that the longer your site takes to load, the more people have left. You should aim for a loading time of fewer than 3 seconds. A fast website is better for a user’s experience. This makes them more likely to stay and reduce the bounce rate. It will also make them revisit your website. A good web host provider can help with your website’s responsiveness. Site loading speed is one of the critical metrics in SEO.

Uptime

You would want your website to always be available. If you are an eCommerce provider, downtime means no sales and you wouldn’t want that. If your site isn’t accessible, you can potentially lose revenue and also lose the trust of the customers. You want a web hosting service to be reliable.

Better Security

graphic of padlock with computer code as background

 Users check if your website has a lock icon. This indicates security if your website does not have one consider getting an SSL certificate. Without it, the user’s data may be compromised and data transmission is not secure. Choose a web hosting service that includes an SSL certificate. A web hosting service can also do service maintenance, automate updates. This way, your site’s sensitive and private information is protected from hackers.

Better Support

web support equipment

A good web hosting service has readily available customer support. In case something is wrong, they will get to it immediately. Website availability is essential as it can affect rankings. A good web hosting provider can also provide backups for your website in case of attacks or issues, meaning they can restore information. A good web host also offers additional resources such as an educational blog and training videos.

Here are just some of the advantages of choosing a good web hosting service. Web hosting companies offer all sorts of packages and customization.  Aside from the price, also consider the size of your database. As well as the amount of traffic you receive and the ability to scale as your business grows. Also, look into a provider’s reputation and check the clients that they cater to. Do proper research and pick a service provider that covers all your needs.

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Bo Tipton
 

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